Success story · Pharmacy & health · Italy
Farma.it
Farma.it's app already generates 10% of its total turnover
of turnover, from the app
Business impact
What the app brought to the business
Conversion
conversion rate in the app
Value per customer
average order value
Revenue
of total turnover comes through the app
The client
Farma.it
One of Italy's leading online pharmacies, founded as Antica Farmacia Orlandi (Naples, 1868). Over 90,000 health, wellness, beauty and personal care products.
The challenge
Turn loyalty into an owned channel that brings in meaningful revenue, without paying for every visit.
The solution
Native iOS and Android app synced with their ecommerce; in under a year it passed 24,000 downloads and already generates 10% of revenue.
«In under a year and after passing 24,000 downloads, the app has become a key part of our loyalty strategy and a significant revenue channel. Volumes keep growing month on month, which confirms it was the right decision and places the app at the centre of our daily relationship with our customers.»
Adoption and efficiency
And also
Data provided by each customer. Unless otherwise stated, comparisons are between app users and mobile web users. This is not a guarantee of results.
Related stories
Other brands already selling with their app
Want results like Farma.it?
30 minutes · your app with your own catalogue · which plan fits · how it integrates with your platform.