Glossary
Mobile channel concepts, made clear
- App Commerce
- Selling through a brand's own mobile apps, connected to its online store.
- Appselling
- Reskyt's methodology for turning an app into a channel that syncs, activates, builds loyalty and can be measured.
- UWT
- Reskyt's infrastructure that keeps the app and the ecommerce on a single source, evolving together.
- Own mobile channel
- A channel that belongs to the brand (store accounts, listing and reviews), with no reliance on third parties to talk to the customer.
- Push notification
- A message that reaches the phone screen of any customer who has your app installed.
- Deep link
- A link that opens the app directly on a specific product, category or landing page.
- TCO
- Total cost of ownership: what it costs to build, maintain and evolve an app over time.
Turn your mobile traffic into customers who come back to buy
30 minutes · your app with your own catalogue · which plan fits · how it integrates with your platform.