Reskyt methodology
Appselling: how your app becomes a channel that grows
Having an app is not enough. Appselling is Reskyt's methodology for turning an app into a channel that syncs, activates, builds loyalty and gets measured.
Why
Why eCommerce brands need it
Traffic keeps getting more expensive, and the customer who does not come back is lost. Your own mobile channel lets you talk to your customers again whenever you decide.
Traffic costs more every day
Every visit that does not return has to be paid for again.
The customer who does not come back is lost
Without your own channel, you depend on them remembering you.
Your app is your own channel
You speak to them directly, on their phone, whenever you decide.
How it works
Four steps, one channel
- 01
Sync
- 02
Activate
- 03
Retain
- 04
Measure
Measure, adjust and activate again: Appselling is a cycle, not a project.
We measure app performance with the analytics tools you already use and compare it with your website.
How it is managed from the Reskyt dashboard
The four steps, one by one
Sync
Your app, always in sync with your store
The app is built on top of your eCommerce: catalogue, prices, cart and checkout come from your platform.
- No duplicated catalogue or processes
- Whatever you change on the website appears in the app instantly
- Works with Shopify, PrestaShop, Magento, WooCommerce, VTEX and more
No need to upload products twice: the app reads your store.
Activate
Talk to your customers at just the right moment
Segmented, scheduled or automated push notifications, from the dashboard or from your CRM.
- Abandoned cart, welcome and new-arrival alerts
- Segmentation by behaviour and location
- Launch campaigns from your AI assistant too
When the app is installed
2 h later, with an active basket
When their size is back in stock
Each automation in the panel is a message on the right.
Turn on notifications and never miss a thing.
Finish your purchase in one tap.
The favourite you saved is back in stock.
Retain
Bring them back to buy again
Reward your best customers with perks they only get in the app.
- App-exclusive promotions and launches
- Messages based on favourites, purchases and location
- Connect your loyalty programme: Splio, Smile.io and LoyaltyLion
What you set up here is what appears on the right.
Measure
Know what the app brings you
We are connected to your analytics tools, so you see the app's performance separately from the website.
- App sales, orders, average order value and repeat purchase rate
- Purchase funnel and abandoned carts
- Most viewed and most added-to-cart products
- Revenue from every notification and campaign
- iOS vs Android and period-over-period comparison
Illustrative charts, no figures.
Capabilities
What makes it possible
Native experience
- Native iOS + Android app
- Multi-language and multi-country
- Deep links
- Native banners and pop-ups
- Biometric login
Conversion
- Compatible with your checkout and payment methods
- Advanced search
- Social login
- QR / EAN scanner
- App-exclusive promotions
Loyalty and push
- Push via API (CRM/ERP)
- Abandoned cart
- Welcome push
- Geolocation
- Advanced segmentation
Results
What we see in customers' apps
Turn your mobile traffic into customers who come back to buy
30 minutes · your app with your own catalogue · which plan fits · how it integrates with your platform.