Why would your IT team appreciate a no-code app?

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Monday, August 18, 2025
Why would your IT team appreciate a no-code app?

Less dependencies, more agility

One of the biggest challenges in ecommerce is to launch and maintain an app without overloading the technical team. Between maintenance, integrations, deployments and support, business priorities are often blocked.

For this reason, more and more companies are opting for no-code platforms such as Reskyt, which allow them to create native apps without the need for programming and with total autonomy from marketing.

In this article you will discover the advantages of a no-code app for ecommerce, with proven data and the real case of Mundo Surf, which managed to free its IT team and launch its app in weeks.

What is a no-code app?

A no-code app is one that can be created, designed and managed without writing code. This is possible thanks to platforms with visual interfaces that allow you to drag blocks, configure elements and connect data without programming.

In ecommerce, this means that the marketing team can:

  • Modify banners, promotions and sections of the app.
  • Send personalized push notifications.
  • Create automations by user segment.
  • Measure results in real time from the dashboard.

All this without relying on a development sprint, a blocked roadmap or an already saturated technical resource.

What is a no-code app?

Advantages of a no-code ecommerce app

1. Reducing the burden on IT equipment

According to Spiceworks' 2024 State of IT Report, 62% of IT professionals say application maintenance consumes 20% to 30% of their operational time. With a no-code app, most changes and updates are passed on to the business team.

2. Speed of execution and update

While a traditional app can take months to update a feature, in a no-code app you can launch changes in real time and test different versions without developers.

Fact: Low-code/no-code platforms can reduce application development time by up to 90%(Low-Code Statistics).

3. Scalability without redoing anything

A good no-code platform allows you to integrate new functionalities such as loyalty, gamification, smart recommendations or CRM integrations without redoing the app from scratch. This reduces operating costs, avoids technical refactoring and allows you to grow without blockages.

In addition, you can create variants by market, language or customer type from the same panel.

4. Better alignment between marketing and technology

When the business team can launch actions without waiting for IT, time-to-value improves and better use is made of demand peaks, flash promotions or seasonal campaigns. Technical bottlenecks that slow down growth are eliminated.

Reskyt allows marketing teams to securely take control of the app, without compromising the architecture and stability of the system.

5. Fewer errors, fewer tickets

No-code apps allow you to validate changes before publishing them, avoiding errors that tend to saturate the support team or developers. This reduces internal tickets, improves quality and accelerates the continuous improvement cycle.

According to Reskyt's internal data, companies that migrate to no-code apps reduce the volume of incidents related to content management or promotions by 65%.

You may also be interested in: Why a customized native app improves your ecommerce

Typical use cases manageable without IT

  • Update banners by campaign or season.
  • Publish new categories or flash promotions.
  • Schedule automatic push notifications.
  • Segment users by location or purchase history.
  • Modify the order of sections or menus.
  • Launch visual A/B tests of content or interface.

All this from a visual environment, without lines of code and with preview before publishing.

Case Study: Mundo Surf

Mundo Surf, ecommerce specialized in surfing and water sports, wanted to launch a mobile app that:

  • Do not depend on the development team for every change.
  • Be visually consistent with your brand.
  • Allow you to communicate directly with your customer community.

With Reskyt, they created their native app for iOS and Android in less than 4 weeks, with full integration to their ecommerce and complete autonomy from the marketing team.

Mundo Surf Ecommerce created with Reskyt

Results:

  • +38% conversion rate for app users vs. mobile web.
  • 70% reduction in internal support tickets due to app changes.
  • Launch of 12 push promotions per month without technical intervention.
  • 41% increase in the monthly repurchase rate from the app channel.
  • Notifications segmented by type of table, station or geographic area.

Today, your IT team can focus on strategic evolutions while marketing operates with full autonomy, gaining speed and agility.

Frequently Asked Questions

Can I have total control without knowing how to program?

Yes, with Reskyt's dashboard you can manage the entire app from a visual and intuitive environment, without the need for technical knowledge.

What if I want to integrate third-party tools?

Reskyt allows you to integrate loyalty platforms, CRMs or analytics without the need for additional development or hidden costs.

How is the app kept up to date?

Maintenance is included in the service. We take care of updates, compatibilities, performance and legal changes in stores.

Is the app scalable if my ecommerce grows?

Yes, you can add functionalities, languages, markets or catalogs from the dashboard without redoing the app. The architecture is designed to grow with you.

What if I need support?

The Reskyt team accompanies you in design, integration, releases, support and evolutions. Everything is covered within your monthly subscription.

Conclusion: the app that frees your equipment

A no-code app not only gives you agility: it reduces costs, improves collaboration and accelerates growth. If your IT team is saturated and you want to move fast, it's time to delegate the technical and focus your resources on scaling.

As the Mundo Surf case demonstrates, a no-code app is a real operational advantage that boosts your sales without locking in your developers.

Want to see how it worked for Mundo Surf? Request a demo and discover everything you can do from day 1 without writing a single line of code.

Request a demo with Reskyt