14/7/25
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5
min
Is an ecommerce app worth it? We analyze the real ROI
At Reskyt we help ecommerce of all sizes to transform their mobile channel into a sales, loyalty and conversion engine. Our approach is not just to create an app, but to build a native, personalized and connected real-time shopping experience that drives results from day one.
Thanks to our UWT (Universal Wrapping Technology), we launch no-code native apps in less than 4 weeks, fully integrated with any ecommerce. And the best part: no technical equipment is required from the client.
Each vertical has its own particularities, and that's precisely why the app can become the most effective channel to connect with your customers. We explain it below:
In the fashion industry, where collections are constantly changing and the impulse to buy is emotional, the app allows:
Visual experience and personalization are key to conversion.
In pharmacies and cosmetics stores, where repurchase is frequent, the app makes it easy:
This increases the retention rate and the average value per customer.
The app enhances the footwear shopping experience by enabling:
Sports clients are looking for agility, advice and availability. From an app you can:
Inspiration is essential: an app provides visual catalogs, collections by room or style, and allows you to save favorites or create shopping lists to share.
In toy stores, the app allows segmentation by age, interests or time of year (Christmas, birthdays, back to school), sending recommendations or activating online reservations for in-store pick-up.
The app helps to manage recurring purchases (food, health, hygiene) in an easy way, and allows to offer personalized promotions according to the type of pet or its specific needs.
Online supermarkets and gourmet stores can automate repurchase, offer quick shopping lists and activate geo-located discounts. The app reduces friction and speeds up ticketing.
Companies that combine different categories (electronics, home, culture, etc.) need to segment the experience very well. An app can guide the customer, create intelligent recommendations and dynamize promotions by vertical.
Bata, a brand of the AW LAB group, was looking for a scalable and agile solution to launch its app in different countries without incurring costly native development. In less than 60 days, with Reskyt, the app was up and running.
Among the noteworthy results:
Thanks to our architecture, Bata was also ready to integrate omnichannel functionalities such as geo-location, loyalty cards or in-store scanning. An example of how an app can directly and tangibly impact the business from day one.
Yes, as it is a direct channel, without cost per click or intermediaries, the acquisition cost decreases and retention improves. This makes ROI higher and more sustained.
Of course. Many niche stores have grown thanks to the app channel, which allows them to build loyalty and automate repurchase without investing in large infrastructures.
Of course. You can manage a multi-language, multi-currency app with promotions by geography from a single panel, without code.
With Reskyt, your app can be ready to publish in 4 weeks. No friction, no custom development.
From conversions and retention to push openings, average ticket or interactions by section. All from a visual dashboard and in real time.
Whatever your sector, a well-designed app connected in real time with your ecommerce can multiply your results. Brands like Bata are already experimenting with Reskyt: higher conversion, more loyal users and a channel poised for growth.
Want to see what an app could do for your ecommerce? Request a demo and start transforming your mobile channel with Reskyt.
