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How long does it take to develop a custom native app?
In a saturated digital environment, differentiating yourself from the first click is vital. The app is not just a sales channel: it is the direct extension of your brand in the user's pocket. In fact, according to IAB Spain, 88% of users state that visual and tonal consistency in an app influences their perception of trust in an online store.
Branding in ecommerce mobile apps is not just about logos or colors. It's an experience: from the icon that is installed on the desktop to the transitions, texts, microcopies, product images and the tone of push notifications.
A customized app allows you to apply your visual identity without limitations. No generic templates: you can adapt menus, fonts, transitions, color palettes and visual style.
Brand identity is also transmitted in usability. Minimalist brands will go for clean navigations, other more youthful ones for interactive menus or visual effects. Personalization allows each click to reinforce brand positioning.
The customized mobile app becomes your own channel, without interference from third parties, where you can control the tone, timing and messages. Push notifications, banners or in-app messages become extensions of your branding.
In a market where many stores rely on the same platforms, having an app with your own branding allows you to stand out, even when the products or prices are similar. According to DataReportal's Digital 2024 report, 63% of users prefer to shop on apps that feel "familiar" to them.
Brand consistency in the app channel improves the perception of product value. The user interprets the app as an extension of the storefront: if it is well designed and conveys trust, he is willing to pay more and come back more often.
La Mallorquina, a benchmark company in homewear, wanted to make the leap to the app channel without losing a single ounce of its identity. Their challenge:
With Reskyt, they developed a 100% native app for iOS and Android, connected in real time with their ecommerce. Thanks to the customization tools, they were able to:
Results:
An app with its own visual identity reinforces brand recognition, improves user experience and builds trust, which increases conversion and loyalty.
From colors, fonts, icons, menus, animations, to the tone of texts and notifications. Everything can be adapted to reflect your brand identity.
Consistent branding reduces friction, builds trust and improves navigation, resulting in conversion rates up to 30% higher than generic apps.
No. With Reskyt you can modify design, sections or promotions from a visual panel without writing code or depending on the technical team.
Yes. Users who identify with a brand and its style are more likely to return to the app and buy again.
A personalized mobile app not only improves conversion: it strengthens your positioning, increases recognition and builds a stronger relationship with your customers.
La Mallorquina has proven it: when the experience is coherent and aesthetically pleasing, users notice and appreciate it.
Are you ready for your app to convey the best of your brand? Request a demo and discover how to launch a visually tailored app, without technical complications.
