How the apps connected to your ecommerce work

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Wednesday, August 20, 2025
How the apps connected to your ecommerce work

Apps that speak the same language as your online store

One of the most common questions when considering creating an ecommerce app is: Will it connect well with my online store?

The answer is yes, if you choose a platform that allows a native, bidirectional and real-time integration. It is not about duplicating efforts or creating a separate channel, but extending your ecommerce to mobile with all its features synchronized.

In this article we explore how mobile apps connected to ecommerce work, with practical examples, market data and the success story of Mayoral, a leader in children's fashion.

What does an app connected to your ecommerce mean?

A connected app is not a web app in a container. It is a native app that is synchronized with your ecommerce in real time through APIs or specific integrations.

This allows:

  • Automatic synchronization of products, categories, prices and stock.
  • A single point of management: what you change in your CMS is also updated in the app.
  • Unified orders and users: everything enters through the same channel, with full traceability.
  • Compatibility with your payment methods, shipping, promotions or coupons.

The shopping experience is seamless, with no friction or duplication.

Advantages of a mobile app connected to ecommerce

Advantages of a mobile app connected to ecommerce

1. Centralized data, unified decisions

No need to export data or cross-reference Excel sheets. The orders from the app enter your usual system, which allows a global analysis of the customer, their value, their frequency and their behaviors.

2. Consistent experience across all channels

A customer who sees a product on the web finds the same product on the app. And they can complete their purchase from wherever they want. This improves conversion and loyalty.

Fact: According to Redstag Fulfillment, the cart abandonment rate on mobile devices is 80.2%, compared to 70-73% on desktop(Cart abandonment rate by device).

3. Automation without duplication

From promotions to categories, everything is automatically synchronized. No need to replicate or adapt content manually. The app reflects in real time the changes in your ecommerce.

4. Faster loading and browsing speed

Connected native apps offer smoother and faster browsing than the browser, thanks to content preloading and device adaptation.

Fact: Connected apps convert up to 48% more than responsive websites, according to UXCam(Mobile App Conversion Rate Benchmarks & Tips for 2025).

You may also be interested in: The best platform to launch your ecommerce app.

How does your ecommerce connect with the app?

With Reskyt, integration is simple, secure and flexible. We can connect with:

  • Popular CMS such as Shopify, Magento, PrestaShop, VTEX, WooCommerce.
  • Customized systems through connectors or proprietary APIs.

The support team accompanies you throughout the integration process so that you don't lose any data or function.

Example: synchronization of a product

  • You upload a new item to your ecommerce.
  • That product appears instantly in the app, in the corresponding category.
  • Includes the same photos, descriptions, sizes, stock, price and promotions.

This avoids duplicated tasks and reduces information errors.

Mayoral: total connectivity in a branded app

Mayoral: total connectivity in a branded app

Mayoral, a leading Spanish brand in children's fashion, was looking for an app to offer:

  • A visual experience to match your brand.
  • A sales channel connected to your ecommerce and CRM.
  • Agility to launch promotions by country, age or collection.

With Reskyt, they integrated their ecommerce and loyalty system into a native and connected app that now represents 26% of their digital orders.

Results:

  • +51% in app user conversion vs. mobile web.
  • +38% recurrence rate in customers with installed app.
  • Simultaneous launch of promotions on web and app without additional effort.

Your marketing team can operate the app without relying on IT, and everything is reflected in your backend automatically.

Frequently Asked Questions

Will we have to redo our ecommerce to connect it?

No. The app adapts to your current system and reflects its structure without technical changes. We only connect, we do not transform.

Are orders and customers synchronized?

Yes, orders from the app arrive in the same system and customers share account, history and benefits.

What if I have several stores or languages?

Reskyt allows you to configure multi-language, multi-catalog or multi-store from the same panel, without duplicating work.

Are the promotions and coupons also valid in the app?

Of course. The app recognizes your same discount rules, valid on all connected channels.

How long does it take to integrate an app with my ecommerce?

On average, 3 to 4 weeks. Includes design, integration, testing and publishing.

Conclusion: an app that adds without dividing

Apps connected to ecommerce are not just another channel: they are a perfect extension of your store. They allow you to sell more, faster and with less operational overhead.

With solutions like Reskyt, integration is seamless, secure and without surprises. And as Mayoral has shown, a connected app can become your best mobile sales channel.

Want to see what your fully integrated app would look like? Request a demo and connect your ecommerce to the fastest growing channel.

Contact Reskyt's team to schedule a demo