Today, mobile traffic represents more than 70% of total ecommerce traffic in Spain, but the conversion rate from mobile is still much lower than desktop (source: IAB Spain 2023). The main cause: a limited user experience on mobile browsers.
That's where App Commerce comes in. Native apps are designed to take advantage of the full potential of the device, eliminating friction, improving speed and multiplying retention. In short: they convert better.
These data not only confirm the impact on conversion, but also on average ticket value and purchase frequency. An app doesn't just sell more: it sells better.
Native apps load faster, have smooth transitions, allow saving preferences and adapt each screen to the user's behavior.
Push notifies at the exact moment, without relying on algorithms or advertising costs. It is a direct and non-intrusive channel that improves conversion by reactivation.
With an app you can personalize the experience, reward loyalty and generate recurrence. Points programs, favorites, wish lists and recommendations drive repurchase.
The purchase process can be reduced by half: the app remembers payment methods, addresses, frequent products... and this has a direct impact on conversion.
Querol, a group specializing in footwear and urban fashion, wanted to improve mobile conversion without complicating its operations.
With Reskyt, they developed a native app for iOS and Android connected 100% to their ecommerce, with custom design and own functionalities.
Today, its app is the preferred channel for its recurring customers and one of the main drivers of customer loyalty.
It is not necessary to have millions of users. An app becomes profitable as soon as:
With platforms like Reskyt you can launch an app in 4 weeks, with no technical development, full integration and real-time updates.
Much less than before. Thanks to technologies like Reskyt, you can launch a native app from 350 €/month, including support, integration and continuous evolution.
No. The app adapts to your structure and connects to your current ecommerce, without redoing anything.
No problem. The app synchronizes in real time: products, prices, categories or banners are automatically updated.
On average, 3 to 4 weeks. Includes design, integration, testing, publishing and training of your team.
With KPIs such as conversion, ARPU, LTV, repurchase rate, push open rate or daily usage. Everything is recorded from the control panel.
A native ecommerce app is not just a sales tool. It is a lever to improve conversion, average ticket and loyalty. The difference between offering a good experience or an excellent experience is in the details. And the app allows you to control them all.
If brands like Querol are transforming their conversion with an app, what could it do for your business?
Want to see how to increase your mobile conversion with an app? Request a demo and get started today.